Success requires strategy – the first step, and that’s where our expertise comes into play. Our extensive analytical and strategic methodologies provide a strong foundation to build unique brand strategies that aid in brand storytelling effectively.
One of India’s leading banks for corporate and retail customers. It developed an Integrated Digital Platform to make headway in the corporate and SME banking sector.
Key challenges:
- Technical implementation and infrastructure
- Competitor differentiation and market awareness
- User adoption & trust, fuelled by consumer education
- Regulatory compliance and continuous innovation
Our approach: An innovative strategy to ensure its digital platform was everywhere, through billboards, newspapers, social media, and online ads.
The solution: 15,000 Collaterals created (Print, Digital, Social, Video, Training Content, Booklets, Brochures), giving the platform an identity.
The impact: 10,000+ Customers onboarded within 6 months of launch
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